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Kept the WordPress editor experience, swapped the front-end for Next.js + ISR. Page speed jumped, ad RPM followed.
WordPress → Headless Next.js for a Media Brand
LCP
3.6s → 0.9s
Ad RPM
+41%
Editor satisfaction
Unchanged 😄
Editorial team loved WordPress, hated the speed and Lighthouse scores.
Headless WP via WPGraphQL + Next.js 15 App Router. ISR for articles, on-demand revalidation on publish.
Tell me what you are building. I reply within a few hours during Pakistan working hours and turn around a custom proposal in 24h.